Link Harvest: EA Wants To Use Online Access To Shift People from New To Used
Interesting. If you buy the game new, you get a one-time-only access code to access online games (for a cost of $10). Sell the game (or rent it) and the new owner/renter can't use the code to play online.
http://videogames.yahoo.com/events/plugged-in/how-playing-madden-online-could-cost-you-10/1398633
http://videogames.yahoo.com/events/plugged-in/how-playing-madden-online-could-cost-you-10/1398633